The numbers working against you

43%

Average supporter retention

Across the giving sector, more than half of this year's supporters don't come back next yearGrace's whole job is this number

~20%

First-time supporter retention

Four of five one-time buyers never buy againConfirmed with the cause from ticket one

39min

One life, every 39 minutes

13,500+ people killed by drunk drivers in the US in 2022. Riders take the worst of itThe cause your drawings fund

$68k

Walks out with the lapsed

A 1,000-buyer list at $120 a year loses about $68k of next year's tickets to lapseThe leak the calculator below prices

Retention averages from the Fundraising Effectiveness Project; drunk-driving deaths from NHTSA, 2022.

Three texts that decide a supporter's year

The playbook runs on moments like these, every one in your organization's voice, from your approved playbook.

Ticket 1 · the confirmation4:12 PM

Sam, your $50 in tickets just landed, you're in the spring drawing. Every ticket supports families of riders killed by drunk drivers. Thank you, truly.

You'll hear from me before the drawing closes, and again when your tickets turn into something real.

wow ok. no raffle has ever texted me back before

Confirmed in minutes, with the cause attached. Only about 1 in 5 first-time supporters ever comes back. Gratitude is play one.

Drawing week · the reminder9:15 AM

Sam, the drawing closes Friday. Your tickets are in, and this one funds the ride-family support program all summer.

already? glad you texted, i would have missed it

That's my job. Want one more ticket before Friday? Either way, you're in the draw.

The reminder lands before the close, not after. Supporters who miss a drawing are the ones who drift.

After the draw · the thank-you8:30 PM

The spring drawing is done, Sam. Not your ticket this time, but tickets like yours funded support for 43 rider families this season.

The summer drawing opens next month. Want a ticket in every drawing? $10 a month and you never miss one.

let's do monthly. that's why i buy them anyway

The after-the-draw text keeps non-winners in. Most drawings go silent once the winner is called. Grace doesn't.

Try it yourself

Text Grace, right now

Play the supporter: you bought one ticket last spring and went quiet. Watch what comes back. Try a sponsor offer too, she hands it to a human instead of winging it.

(438) 808-0184 Live demo line, no signup. By texting this number you agree to receive recurring conversational messages from Grace. Message frequency varies. Message & data rates may apply. Reply STOP to cancel, HELP for help. SMS policy · Privacy

Every quiet lapse, caught while it's still saveable

Your whole buyer list on one board, risk-scored from silence, skipped drawings, and declined cards. Grace works the drifting ones; your staff only step in when it matters.

Ticket buyers1,240 active23 at riskGrace · on

Priya Shah

First ticket · $50

$50

New buyer

2m ago

Marcus Webb

Every drawing · 3 years

$300

Quiet 4 mo

1h ago

Dana Kowalski

Monthly ticket $15 · month 8

$120

Card declined

3h ago

Sam Rivera

Monthly ticket $10 · month 14

$170

On track

today

Jorge Ruiz

Sponsor offer · 6 years

$6,000

Staff call

Fri 2:00 PM

Amara Diallo

Monthly $40 · back after lapse

$680

Saved

was lapsing

Sponsor escalation Staff paged · 2:12 PM

Jorge Ruiz

Sponsor offer · 6 years

Handled

Jorge: my dealership wants to put up a bike for the next drawing. who do i talk to

Grace: That deserves a real conversation, Jorge. I'm connecting you with Maria on our team right now.

Grace → staff: Sponsor signal, 6-year supporter offering a prize bike. History and full transcript attached.

✓ Escalated to staff · 42 secondsNever improvised by AI

The log · same event, your sideAudit-ready

2:11 PM

Jorge R inbound: "my dealership wants to put up a bike for the next drawing"

2:11 PM

Escalation rule matched: sponsor signal. Agent stands down, never negotiates.

2:12 PM

Staff paged with supporter history + full transcript attached.

2:17 PM

Maria acknowledged. Jorge told a real person is picking this up.

9:04 AM

Call booked by staff. Note written back to the supporter record.

Four ways ticket buyers leave.
Four plays that stop it.

Every play runs in your organization's voice, escalates to your team when it matters, and writes itself to the log.

Bought once, never invited back

~20% of first-timers ever buy again

Every supporter gets a personal invitation the moment a drawing opens, tied to the cause the tickets fund. Nobody has to remember to come back; Grace remembers for them.

Logged: drawing-open invitation, whole list

Never shown what it did

$50and what it actually funded

Impact texts land between drawings: here is what the season's tickets did for the families of fallen riders, in one message. Buyers who see results don't drift.

Logged: impact text sent between drawings

Only hears the ask

0asks between the asks

Relationship texts with nothing attached: a ride weekend, a winner's story, the anniversary of a first ticket. When the next drawing opens, it isn't the only time they hear from you.

Logged: winner story sent, no ask attached

The quiet lapse

mo 10the lapse window

Grace watches the skipped drawing, the silence, the declined card. Win-back starts gentle and grades up, so the buyer is invited back before they're gone for good.

Logged: lapse caught at day 21, back for the draw

Underneath the plays: subscription tickets that keep supporters in every drawing, rules and tax questions routed to your team, and win-back outreach for buyers who already lapsed.

Safety & trust

Your team stays in charge

Your organization runs the drawing; Grace sells the tickets. It never improvises on rules, odds, or taxes, never negotiates with a sponsor, and adds nothing to your staff's to-do list until something genuinely needs them.

Your supporter data stays yours. Never sold, never shared, never used to train anything.

Your voice, your playbook

Grace says only what your team has approved. No invented rules, no improvised promises about odds or prizes, ever.

Hard escalation rules

Sponsor offers, press questions, complaints, and anything about rules, odds, or taxes: routed to your staff immediately, never handled by the agent.

TCPA, opt-out & quiet hours

Consent, STOP handling, and quiet hours enforced by the engine itself, not by a policy document.

Every message logged

Timestamped, auditable, attached to the supporter record. You can always show exactly what was said, and when.

Encrypted in transit and at rest, with access controls and audit logging monitored around the clock.

One agent, the whole buyer lifecycle

Confirm them from ticket one. Keep them through every drawing. Win back the ones who slip. Priced so the math does the selling.

Ticket buyers on your list1,000

Average ticket spend per buyer, per year$120

Average ticket spend = total ticket revenue divided by buyers on your list. A few tickets a year lands near $50-150; subscription and multi-book buyers run higher. Set the slider to your own number.

Buyers you'll lose this year

570of 1,000

at the giving sector's 43% average retention rate

Ticket revenue that walks out

$68k

a year of ticket spend, gone with the lapsed

What Grace costs

$1/supporter/mo

$1,000/mo for your list, $12k a year

What Grace recovers

$3,800/mo

by keeping 380 of the 570 would-be lapsed buyers buying

3.8xreturn

Every $1 you put into Grace comes back as $3.80 of kept ticket revenue.

Why two in three? Because our AI already converts at that rate for existing clients. The math above assumes Grace matches it on your buyer list, keeping two of every three would-be lapsed buyers buying.

The ticket sales agent

Keep · Grace

$1/supporter/mo

No setup fee · cancel monthly

Everything on this page: drawing-open invitations, instant ticket confirmations, the closes-Friday reminder, the after-the-draw thank-you, the lapse catch, and escalation with full logging. A 1,000-buyer list pays $1,000 a month.

Unlimited supporter conversations, 24/7

Your approved voice and playbook

Sponsor, press, and complaint escalation to your staff

TCPA, opt-out, and quiet hours enforced

Audit-ready log of every message

Start free

Grow · reactivation agent

$25/buyer reactivated

No monthly fee · pay only when a buyer comes back or goes recurring

One success fee, two hunting grounds: lapsed buyers who already believe in your cause, and one-timers ready for a subscription ticket, a ticket in every drawing. Grace texts them, answers the questions, and closes the loop.

Works your lapsed list, consent and quiet hours enforced

Upgrades one-time buyers to subscription tickets, a ticket in every drawing

Billed only on a Grace-driven reactivation or new recurring supporter, verified in the log

Add Grow

Acquiring a new ticket buyer often costs more than their first ticket returns. At $1 a month, one saved $120 buyer covers a year of Grace for ten supporters, and every lapse you prevent also saves the cost of replacing them.

More than half of ticket buyers never come back. Yours will.

Three texts that decide a supporter's year

Text Grace, right now

Every quiet lapse, caught while it's still saveable

Four ways ticket buyers leave.
Four plays that stop it.

Your team stays in charge

Your voice, your playbook

Hard escalation rules

TCPA, opt-out & quiet hours

Every message logged

One agent, the whole buyer lifecycle

Your buyer list is leaking.
Stop it before the next drawing.

Three texts that decide a supporter's year

Text Grace, right now

Every quiet lapse, caught while it's still saveable

Four ways ticket buyers leave.Four plays that stop it.

Your team stays in charge

Your voice, your playbook

Hard escalation rules

TCPA, opt-out & quiet hours

Every message logged

One agent, the whole buyer lifecycle

Your buyer list is leaking.Stop it before the next drawing.

Four ways ticket buyers leave.
Four plays that stop it.

Your buyer list is leaking.
Stop it before the next drawing.